(PROJECT 04)

HALDEN

CLIENT

HALDEN CERAMICS

SERVICES

IDENTITY, PACKAGING, ART DIRECTION

YEAR

2025

WEBSITE

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(OVERVIEW)

Packaging system for a Nordic ceramics brand.

(CHALLENGE)

A family-run ceramics studio was moving from local markets to international retail and needed packaging that felt as considered as the objects inside.

(APPROACH)

We designed a modular packaging system of uncoated boxes, blind embossing and a single line of type per product.

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(THE STORY)

The brief

Halden came to us looking for packaging as calm and tactile as handmade ceramics. The goal was not to add more, but to find the few elements that could carry the whole brand with confidence.

What we made

Over several months we worked side by side with the Halden team — from early workshops to the final launch files. Every decision was tested against one question: does this make the work clearer?

The result is a system that is easy to use, hard to break and quiet enough to last for years.

(CREDITS)

Creative Direction — Ana Sousa Design — Leo Martin, Iris Koh Development — Tomás Reis Photography — Studio archive

Creative Direction — Ana Sousa Design — Leo Martin, Iris Koh Development — Tomás Reis Photography — Studio archive

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